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Digital System · Car Dealership & Automotive
Systematic Digitization for Your Car Dealership: One System.
Reliably generate more inquiries for test drives, trade-ins, and workshop appointments. We combine website, CRM, and automation into one central system for successful car dealership digitization.
Why Previous Car Dealership Digitization Efforts Often Fail
Many car dealerships invest in various individual tools that do not communicate with each other. The result is an expensive, inefficient patchwork of systems that creates more problems than it solves and leaves the potential of car dealership digitization untapped. Leads from different channels are entered manually, leading to high error rates and long response times.
- Leads for test drives and service get lost in email inboxes.
- No central overview of customer interactions and vehicle history.
- Time-consuming manual maintenance of vehicle data on websites and marketplaces.
- High marketing costs without measurable ROI in lead generation.
- Lack of automation for service reminders and customer follow-ups.
Transformation: From Digital Chaos to a Central System
Today
- Scattered inquiries from contact forms, emails, and phone calls.
- Manual transfer of leads into Excel sheets or an unused CRM.
- Vehicle data is maintained manually in multiple places.
- No data on the effectiveness of marketing campaigns.
- Customer loyalty is based on the salesperson's memory.
With the System
- All leads (sales, service, trade-in) are captured centrally in the system.
- Automatic lead assignment to the correct contact person.
- Vehicle data synchronization with DMS and used car marketplaces.
- Clear reporting on lead sources, cost per lead, and conversion rates.
- Automated service reminders and personalized customer communication.
A Strategic System Architect, Not a Generic Agency
Unlike web agencies that only deliver a website, or CRM providers that only supply software, we design and build your entire digital ecosystem. We understand the specific processes in the automotive trade—from lead management to after-sales—and translate them into a functional, automated system landscape. This creates a sustainable solution for your car dealership digitization.
Industry Process Understanding
We know the customer's journey from online interest to purchase and workshop use. Our systems map this journey digitally and measurably.
Integration Expertise
We create interfaces to your existing systems, such as Dealer Management Systems (DMS) and external vehicle marketplaces. This avoids data silos and redundant work.
Focus on Conversion
Every element of the system is designed to convert visitors into concrete inquiries. We optimize for test drives, service appointments, and qualified contacts.
Scalable Architecture
Your system grows with you. Whether you add more locations, new brands, or expand the service area—the architecture is prepared for it.
One system, not a patchwork.
The integrated solution for car dealership digitization seamlessly connects all areas and delivers measurable results instead of isolated data.
What we build for you.
Converting Website & Lead Funnels
We design a website that not only informs but specifically generates inquiries for test drives, service, and trade-in appraisals.
Central Automotive CRM
All customer and vehicle data in one place, including a complete contact history. Create a 360° view of every customer.
Process & Marketing Automation
Automate lead notifications, follow-ups, and service reminders. Relieve your team of repetitive tasks.
DMS & Marketplace Integration
Automatically synchronize your vehicle inventory with your website and major used car marketplaces. Maintain once, update everywhere.
After-Sales & Workshop System
Integrate online appointment booking for your workshop and use customer data for targeted retention marketing.
KPI Reporting & Analytics
Measure what matters: cost per lead, conversion rates by channel, and the return on investment of your marketing activities.
Autohaus: visual system insights
